Elevate was set up by two venture capitalists, Paul Toon and Pierre Foucault, who had worked together for several years in London and Paris backing high-tech entrepreneurs across Europe. Elevate initially focused on providing early stage finance to high-growth companies, and how to open up lending opportunities to the wider public. As we started planning our technology platform and speaking to more and more potential customers, the theme of property kept cropping up everywhere we went. Could we help groups of people invest in projects without being locked in? Or make the whole process of earning from rental properties hassle-free?
With £5.8 trillion of assets tied up in illiquid property in the UK, and with homebuyers and investors requiring ever larger deposits to buy houses, we saw a major opportunity to use technology to radically improve the market. We spent almost two years building a highly innovative online property marketplace, going through countless iterations with user groups, and started crowdfunding our first properties in 2015.
We've - now enabled people across the UK to access attractive, high-yielding properties in several different regions - all from their armchair, effortlessly. We're looking to roll out some great new products for homebuyers, homeowners and investors. We welcome feedback and are looking to partner with forward-thinking people and organisations keen to improve the property market for the better. Please get in touch if you'd like to join us on this journey!