[中文簡介在下方] In the previous episode, we have invited Terra to share her experience of doing public relations. PR is not an easy job. The details, which including managing relationships with artists and KOLs, are endless and can cause most companies to start out to be at a loss.
Terra is …
[English below]歡迎收看我們與Terra Yeung 的第一集。 Terra 是一位在做公關相關工作方面經驗豐富的香港藝人。 在這一集中，我們討論了進行公共關係和市場營銷的不同方式，尤其是針對房地產公司。 Terra 還將分享她的經歷以及有關其他人在公關行業中的一些有趣故事。
Terra是一位香港藝人，曾出演過不同的戲劇和電影。 鑑於她之前一直在在娛樂行業工作，什麼讓她開始了從事公關相關工作？她的故事揭示了她開始從事公關業務的原因以及她在該領域得到的經驗。 她還分享了一些有關其他人在公關行業中的有趣故事，這些故事可能會讓您感到驚訝。
特別是對於房地產公司而言，脫穎而出並以獨特的方式宣傳您的品牌至關重要。 Terra 將討論房地產公司如何進行公關工作的不同方式。收聽上面的訪談和我們一係列的以下視頻，了解 Terra 如何做到這一點，並獲得一些有關如何做到這一點的見解。
Welcome to our first episode with Terra Yeung. Terra is a Hong Kong artist who is experienced in doing PR related work. In this episode, we talk about the different ways in doing …
[English below]本集是Mei Chan的兩集訪談系列中的第一集。 今天，我們深入研究內容創作及如何與多語言粉絲群交流。
我們問了Mei如何擴展你的品牌，以及如何把品牌打入市場。因為她擁有與香港和內地觀眾工作的經驗，她可以走這條路線，令兩種人都滿意。
作為KOL的她分享了一些客串他們的內行提示和小技巧。一個KOL的性格是一個好的起點，但品牌心態和給予的產品必須能夠與觀眾產生共嗚。
對於Mei的見解和小眾智慧，請收看上面的視頻。像往常一樣，享受並繼續關注第 2 集！
This episode is the first of a two-part miniseries with Mei Chan. Today, we delve deep into content creation and working with a multilingual fanbase.
Mei’s journey did not have a conventional start. Rather, she was first inspired by bilibili-style videos …
[中文簡介在下方] Welcome to our finale with Andrea So! In our final video of our three part series, we talk about how to appear on camera. Whether you are a KOL, CEO, or avid Youtuber, Andrea has tips and tricks for us all!
In the previous two episodes, we have invited …
[中文簡介在下方]Welcome to our second episode with Andrea So. This is episode 2 in our 3 video miniseries, and today we are going to be discussing choosing your script, determining the story, and setting up a production.
Previously, we invited Andrea So to tell us more about character building. This time, …
[English Below] 堅忍主義、拳擊、特朗普。 在這最後一集與 林作Jo Lam 採訪中，我們涵蓋了所有內容。
這是我們與備受爭議的香港 KOL 合作的三部迷你訪談中的最後一部，我們與大家想分享他的所有見解。
媒體是任何行業都不能忽視的工具，沒有人比林作更了解這一點。從法律行業到娛樂圈，再到拳擊比賽，他利用公關，塑造了一個備受關注的形象。
是什麼驅使他這樣做的呢？最重要的影響是 – 他對傳統規範的失望。
在不同工作場所和行業環境中，尤其是在傳統的行業裡，都在呼籲變革。
無論是簡單地把樂趣注入灰色、乏味的環境，還是促使人們更有創造性地思考他們想要解決的問題，林作都希望做到這一切。
此外，並沒有所謂不好的宣傳，一切的宣傳都是有價值的（正如我們在第一和第二集中討論的那樣）。
請一如既往地享受收看我們上面的訪談吧！
Stoicism. Boxing. Donald Trump. In our finale with Jo Lam, we cover it all.
This is the last of our three part miniseries with the controversial Hong Kong-based KOL, and we want …
Welcome back. In our second episode with Jo Lam, we talk about your brand’s reputation. Whether a person or a company, how can you use how the public views your character and competence to your advantage?
Trump and Prime Minister Boris Johnson are two figures that Jo uses as public …
In this episode, we interview Jo Lam, one of Hong Kong’s most controversial KOL’s. This Oxford graduate went from law to the entertainment industry and now works in insurance. What is his mindset, and how does he deal with constant criticism?
Jo Lam is an expert in dealing with haters. …
This episode culminates our three-part series with Dr. Edwin Lee, founder of Bridgeway Funds. From leaving a career in finance to building up a successful …
The real estate industry is steadily opening up to the idea of doing business online. While this is fantastic news, setting up an effective sales website isn’t as straightforward as it seems.
It is hard to stand out with a saturated online space and even harder to demonstrate your value …