Featured on am730: The lack of information in overseas real estate investing and how to solve it

Original post on [In Chinese]: https://www.am730.com.hk/column/Workplace/%e7%b5%82%e6%a5%b5%e6%b5%b7%e5%a4%96%e7%89%a9%e6%a5%ad%e6%8a%95%e8%b3%87%e6%8c%87%e5%8d%97-232085

The lack of information in overseas real estate investing and how to solve it

Despite being affected by the corona virus outbreak and the increased social distancing restrictions, Hong Kong investors continue to look for overseas real estate investment opportunities vigorously. This growing demand is not going away anytime soon.

In 2019, Singapore held over 230 overseas property exhibits and Kuala Lumpur featured 118 exhibitions. Shockingly, a report published by Soho App found that Hong Kong hosted over 1,626 overseas property exhibitions in 2019 (an average of more than 31 every week)! The unprecedented amount of exhibitions in Hong Kong clearly show the Hong Kong investors’ desire for overseas properties has become a necessity instead of just an investment tool or an immigration tool for asset allocation. In this period of uncertainty, Hong Kong people are more inquired about emigration and homeownership overseas. It is critical to ask,  “can I trust the sources handed to me?” If research is not done thoroughly, investments might not turn out as expected. 

Especially for busy people, looking for overseas real estate opportunities is very troublesome. Conducting research and due diligence take a lot of time and effort to ensure the information is reliable. Besides knowing who is trustworthy (such as real estate agents and the developers), every investor has many worries, uncertainties, and questions while looking for the right properties for them. “Should I look into the Malaysian real estate market or the Vietnam real estate market?” “What taxes do I have to pay if I want to invest in the United Kingdom?” “Where is the best place for me to buy a second home in Canada?” and many more. Even professional investors have a tough time finding trustworthy information in real estate! These enormous pains need to be solved. This is where technology can help to transform the industry.

PropTech (Property Technology) is a new global movement that uses technology to create new opportunities in real estate. By utilizing PropTech, investors can get more information, tips, and insights by gaining direct access to a community of industry experts when searching for their real estate investment – saving time and effort when sourcing information and conducting due diligence. With experts’ knowledge and insights, investors can make better-informed decisions like never before. According to the KPMG Global PropTech Survey, 86% of real estate leaders agree that PropTech brings more opportunities for investments through more accurate predictions and reliable information. Getting investors closer to experts can unlock their full potential and succeed in real estate investments – both locally and abroad.

Denzity (https://www.denzity.io/), a PropTech Hong Kong startup, is a free online resource for investors to learn, network, and find solutions for their overseas real estate investment search by gaining access to a global real estate community of industry experts. By utilizing the technology of the platform, investors can broadcast their questions related to overseas real estate investing to the community. Then, they can get answers directly from real estate experts of the right domain expertise (such as professional real estate agents, developers, world-class investors, advisors and more). By bringing investors closer to experts worldwide, Denzity helps investors to get a better sense of  where to invest, what to invest, and how to invest in real estate – saving time while gaining better insights. The more you know, the less fear you’ll have to look for the right property.

終極海外物業投資指南

全球冠狀病毒爆發和社交距離限制不斷增加,但仍然無阻香港買家尋找海外物業投資的機會,而這需求更向著有增無減的方向進發。

在2019年,新加坡及馬來西亞分別舉行了超過230場及118場的海外物業展銷會;反觀香港,根據蘇豪應用程式(Soho App)顯示,香港同年竟然舉行高達1626場海外物業展覽會,相當於每星期31場!歷史新高的數據清晰反映香港買家不再視購買海外房地產為投資工具,或為移民而安排的資產配資工具,而是他們真正有海外置業的需求。在這嚴峻時期,香港人對移民與海外置業需求殷切。在置業過程中,買家必須經常提出這個問題:「我獲得的資訊可信嗎?」「如果事前沒有做足研究,投資回報會否不符預期?」

忙碌的上班族在搜尋海外房產投資機會特別困難。研究和盡職審查花去大量時間與精力以獲取可信的資料。過程中,除了要了解中介如地產經紀和承建商是否可信外,買家都有不同的擔憂、困擾與問題。「我應該研究馬來西亞還是越南地產市場呢?」「如果我想投資英國的房產,需要繳付那些稅呢?」「如果我想在加拿大買房子,哪裡才是最佳地點呢?」等等。即使是專業投資者,在搜尋可信賴的房產資訊時,都會遇上困難。這些痛點必須解決,而科技就能夠改變這個市場。

Proptech (Property Technology, 房地產科技)是通過運用科技,在房產市場創造新投資機會的一個全新全球運動。運用房產科技後,買家可省去不少時間和精神,便可直接聯繫行業專家的圈子,獲取更多資料、貼士及遠景,以進行盡職審查。有了專家的真知灼見,買家便可以作出最佳決定。根據KPMG全球房產科技調查,86%的房產領袖同意,通過房產科技通提供的準確預測與可靠資訊,能夠為買家帶來更多機會。一旦買家和行業專家連接上,就能夠在本地及海外市場釋放所有投資的潛力。

Denzity (https://www.denzity.io/)是一家香港房產初創公司,為買家提供學習、聯絡和解答海外房產投資疑問的免費網上資訊平台。通過運用平台上的科技,投資者可以提出有關海外房產投資的疑問,然後會有專業的房產投資員(如專業房產經紀、承建商、頂尖投資員、顧問等)解答。通過連結你和全球的專業人士,Denzity讓買家更知道自己想投資什麼、投資哪裡,以及怎麼投資。既省時,又能獲得更好的意見,認清需要,無懼投資風險。

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